Posts Tagged

Cloze

Right now, there are two huge trends in app development: weather apps and email apps. I get more emails about weather apps and email apps than I know what to do with. I’m not complaining, though. These developers are often making really impressive apps but, apart from great user interfaces, I fail to see what they’re really putting their tech-savvy skills to use with. Interfaces are great, but they could be outdone anytime Apple decides to update their own Weather or Mail apps. Sometimes, these apps are a little short on features.

Cloze is the exact opposite. It’s a free universal app for iPhone and iPad that combines email and social media updates into one centralized feed. What really excites me is that Cloze doesn’t think the problem lies within the communication’s interfaces but rather within the interface’s management of communication. Combining email and social feeds has been tried before by a few other developers, but I’ve never felt it’s been executed well. Let’s face it, making an app like this is tough. Does Cloze have the technical knowhow and design skills to make their app user-friendly and feature-filled? Let’s find out.

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